Helping organisations by creating WordPress applications with straightforward interface to make the end-user appreciate what they use.

Senior WordPress Developer with 6+ years of experience in developing large scale enterprise application using WordPress. I help companies deliver digital products with real impact.

Highlighted Projects

  • Brevo – Rebranding and Migration to a Scalable WordPress Architecture

    Led the rebranding and migration of Brevo’s complex, multi-repository web presence into a scalable, headless WordPress architecture. Implemented over 80 custom Gutenberg blocks, enabling the content team to create and manage content seamlessly across the entire website. The hybrid architecture ensured a smooth transition while maintaining business continuity. The result was a modern, efficient, and user-friendly platform that significantly reduced maintenance overhead and enhanced content management flexibility.

    Brevo – Rebranding and Migration to a Scalable WordPress Architecture
  • Fitraders – Building an Online Trading Education Platform

    Project Overview Financially Independent Traders (FIT) is an online education community focused on U.S. equities, Canadian equities, and cryptocurrency trading. FIT offers in-depth technical and fundamental analysis, as well as trading psychology, to traders of all skill levels. The goal of the project was to develop a robust website that supports the community’s needs, including Read more…

    Fitraders – Building an Online Trading Education Platform
  • Lash Up Pro – Revamping an E-commerce and Learning Platform

    Redesigned Lash Up Pro’s e-commerce store and learning platform to address user experience challenges and modernize the site’s design. Implemented custom React.js solutions for advanced product filtering and a dynamic cart, improving navigation and conversion rates. Additionally, created a streamlined backend tool for managing in-person course attendees. The overhaul resulted in a significant increase in sales, especially during the Black Friday period, and reduced customer support inquiries due to the enhanced usability of the website.

    Lash Up Pro – Revamping an E-commerce and Learning Platform